Economic analysis of a cosmetic initiative addressing stochastic aspects and risk quantification

This paper evaluates the economic feasibility of a small/medium-scale cosmetic initiative in typical Brazilian city. The sector is very promising for investors, particularly when e-commerce platforms are designed, as virtual sales new trend sector. Therefore, required costs to implement an platform considered guarantee demand factory’s productive capacity. While deterministic analysis might provide initial overviews feasibility, there inherent risks associated with manufacturing. These likely influence considerably outcome evaluation, hence, stochastic performed based on software Oracle Crystal Ball®. proposed approach guarantees accurate and detailed well solid conclusions regarding initiatives Brazil. Results show that such highly profitable.